Spanning media, teaching, higher ed, startups, gov, and SaaS.
One thread: design.
- Apr 2022 - PresentRemote
Staff Product Designer @ Intellistack (formerly Formstack)
- Admin and platform UX—primary focus; support other designers across the product when teams need extra capacity
- Discovery with users—validate ideas, confirm or discard assumptions
- Lead design system—living library with Figma/Storybook parity, semantic tokens (themes-ready), accessibility; continuous improvement
- Enterprise workflows across complex B2B product—from research through ship
- AI for design work—drove team adoption
- Feb 2020 - Apr 2022Canada
Senior UX Designer @ City of Mississauga
- Civic design counterpart—member of design decisions on a hybrid model: some services in-house, others with contractors; parking, licensing, property tax, and more online
- Accessibility became non-negotiable—never traded for visual polish
- Jul 2009 - Nov 2019Sponsored relocation, Canada
Manager, Web and Graphic Design @ Queen's School of Business
- Web and Graphic Design (2009–2011), then manager—the school's online presence: designing, building, and maintaining the main site, microsites, and marketing web; later print and a five-person in-house team
- Led design through a full rebrand—identity, naming in all assets, one coordinated switch across digital, print, swag, and the reveal event
- Parental leave Feb 2016–Aug 2016 and Feb 2017–Feb 2018
- Jul 2009 - 2015Canada-based · Mexico startups
Product designer @ Freelance
- Return-trip freight—matched shippers with transporters
- Carpool app—designed, shipped, and acquired by BlaBlaCar
- Multiple websites—marketing and eCommerce sites for startups
Early career — In Monterrey, I led a design team at Multimedios—online newspaper, cinema ticketing, TV and radio streaming—partnered with dev to build from the ground up. I also taught web design and illustration part time at UANL’s Visual Arts School, where I’d studied.